The WP Adverts – Google Analytics Integration is a powerful tool designed to provide proof of website traffic to advertisers. By connecting to the renowned and accurate Google Analytics tracking system, this integration allows advertisers to view real-time statistics from the last 30 days regarding their Ads’ page visits, page views, and the time users spend on the site.
Key Features:
- Traffic Analytics:
- Connects to Google Analytics to provide accurate and detailed traffic statistics for Ads over the last 30 days.
- Ad Page Visits:
- Displays the number of visits to each Ad’s page in the frontend within the [adverts_manage] panel.
- Page Views and Time Spent:
- Presents real statistics on page views and the time users spent on the site for each Ad.
- Frontend Display:
- Charts and stats for each Ad are displayed in the frontend [adverts_manage] panel, offering transparency to advertisers.
- Quick-Stats in wp-admin:
- Shows quick-stats about the Ad in the wp-admin / Classifieds panel while editing the Ad.
- Customizable Date Range:
- Charts with a customizable date range are available in the wp-admin / Classifieds panel, allowing a quick overview of Ad performance.
How to Set Up:
- Install Google Analytics:
- Ensure you have Google Analytics (free) installed on your site.
- Tiny Script for Data:
- This integration uses a tiny script to send data to Google Analytics, which is then displayed as charts.
- Install Integration Plugin:
- Install the Google Analytics integration from wp-admin / Plugins / Add New / Upload panel.
- Authorize Access:
- Allow the Google Analytics integration to access your Google Analytics data.
- User Access:
- Users (advertisers) can now view the data for their own ads, gaining confidence in the website’s traffic performance.
By integrating Google Analytics, WP Adverts offers a valuable solution to build trust with advertisers by providing transparent and real-time traffic statistics for their Ads. This enhances advertisers’ confidence in your platform, encouraging them to continue advertising and experimenting with different products, prices, and strategies. The integration utilizes custom charts, similar to Google’s own, ensuring a familiar and user-friendly experience for advertisers.