ShopMagic Advanced Filters plugin is a powerful tool for segmenting customers and tailoring communication to specific groups. Here is a breakdown of its key features and conditional operators for segmentation:
Customer Segmentation:
- Segmentation Criteria: Lifetime value, location, guest vs. registered customers.
- Boost Conversions: Personalization through segmentation can potentially increase conversion rates.
- Enhanced Loyalty: Targeting small customer groups with personalized communication can foster customer loyalty.
Available Filters for Automations:
Customer Filters:
- Custom Field
- Guest Status
- Total Spent
Order Filters:
- Custom Field
- Item Categories
- Items
- Payment Gateway
- Shipping Method
- Order Total
Conditional Operators for Segmentation:
Texts:
- Contains
- Does Not Contain
- Is
- Is Not
- Starts With
- Ends With
- Regex (Regular Expression)
Values:
- Is
- Is Not
- Is Greater Than
- Is Less Than
Lists:
- Matches Any
- Matches All
- Matches None
Custom Fields:
- Contains
- Does Not Contain
- Is
- Is Not
- Starts With
- Ends With
- Matches Regex
- Is Greater Than
- Is Less Than
These conditional operators provide a wide range of options to filter and segment customers based on various parameters, making it easier to create targeted and personalized communication for marketing efforts within WooCommerce.