The WooCommerce Buy Now button will be a game changer to improve the checkout experience. Skipping the cart step can indeed speed up the checkout process and potentially increase conversions. Also, the ability to tailor the button for specific products or categories and link it to external goals is a great feature.
By providing a quick, direct link to checkout or external marketplaces like Amazon or eBay, customers get a streamlined shopping experience. The flexibility to customize button text, destination, and product-specific settings allows for a tailored approach, ensuring users land on the right page.
The shortcode feature appears quite versatile, allowing you to strategically place Buy Now buttons across your website, improving accessibility for customers seeking a fast checkout.
Additionally, the global settings provide convenience, enabling quick integration of the Buy Now buttons across multiple products and categories while customizing essential details like button text and redirection options.
This plugin is an effective tool for merchants aiming to improve the user experience, streamline the checkout process and potentially increase sales.