The “Product Catalog Feed Pro PixelYourSite” is a versatile WooCommerce plugin designed to help you create and manage product feeds for various marketing purposes, including Facebook, Google Merchant, and custom feeds for Google Ads remarketing campaigns. Here are the key features and functionalities of this plugin:
Product Catalog on Facebook:
- Create auto-updated XML feeds for your product catalog on Facebook. These feeds can be used to upload your product data to Facebook Product Catalogs. You can choose to download the feed in XML or CSV format.
Feeds on Google Merchant:
- Generate auto-updated XML feeds for Google Merchant, which is essential for listing and promoting your products on Google Shopping. Like Facebook feeds, these feeds can be downloaded as XML or CSV documents.
Custom Feeds for Google Ads Remarketing:
- When Google Merchant is not available in your region or for specific campaign requirements, you can create custom feed formats for your Google Ads remarketing campaigns.
Logic to Fallback:
- The plugin is designed to select the best available value for each feed submitted. If a specific value isn’t found, it will look for the next best match. You can also customize feed options on a feed-by-feed basis.
Multiple Feed Management:
- Manage your feeds efficiently with options to edit, copy URLs, regenerate feeds, import feeds, or uninstall them. You have full control over your feed management.
Inventory Updates:
- Your feeds will be hosted on your own server, and you can share them with Facebook or Google using dedicated URLs. The plugin can automatically regenerate the feeds at predefined intervals to keep your inventory up to date.
Flexible Google Taxonomy Options:
- Configure Google Taxonomy at various levels, including feature level, category level, plugin level, and feed level, to ensure your products are properly categorized.
Customized Feed Creation:
- Customize your feeds by excluding feed variations, regulating the functionality of “grouped” and “bundle” items, filtering products based on category, product class, inventory status, or sale status.
Product Customization:
- Modify individual product details within the feeds, such as excluding a product from all feeds, specifying its status, adding MPN or GTIN values, selecting Google Taxonomy, or adding additional images to your feeds. You can also replace the default product URL with a custom one.
Product Tagging:
- The plugin allows you to add “smart tags” to your products, such as “recent product” for the most recent items and “top-30-days” for the best-selling products. You can control how many items receive these tags.
Extra Product Fields:
- The plugin offers a variety of additional fields for your products and combinations to provide more detailed information in your feeds.
Map Product Attributes:
- If you have specific data from Google Merchant as a product attribute, you can map it from the plugin’s main page to the appropriate field in your feed.
Overall, this plugin empowers WooCommerce users to create and manage product feeds for various marketing channels, ensuring that your product data is accurately represented and up to date. Whether you’re promoting products on Facebook, Google Merchant, or running custom Google Ads remarketing campaigns, this plugin streamlines the process and provides the flexibility needed to customize your product feeds to meet your specific marketing goals.