The AffiliateWP Lifetime Commissions add-on is a powerful tool that establishes a long-term association between an affiliate and a customer, allowing the linked affiliate to receive commissions on all future purchases made by that customer. Here’s a comprehensive look at its functionality, integrations, benefits, and features:
Functionality:
- Linking Affiliates and Customers: Associates a customer with an affiliate, ensuring the affiliate receives commissions on all subsequent purchases made by that customer.
How It Works:
- Linking Process: When a customer makes a purchase through an affiliate’s referral URL, they become linked to that affiliate.
- Persistent Link: The linked affiliate continues to receive commissions even if the customer clears their browser cookies, changes computers, or purchases directly from your website.
- Linking Mechanism: Uses customer email addresses or WordPress user IDs to maintain the link between the customer and the affiliate.
Supported Integrations:
- Easy Digital Downloads
- WooCommerce
- Gravity Forms
- Ninja Forms
- Paid Memberships Pro
- Restrict Content Pro
- PayPal Buttons
- MemberPress
Benefits:
- Incentivized Affiliates: Affiliates strive harder to be linked to customers, driving increased sales for your products/services.
- Persisting Link: Affiliates maintain the commission link even in scenarios where customers change email addresses or devices.
Features:
- Customizable Settings: Enable lifetime commissions for all affiliates or on a per-affiliate basis.
- Customer Link Management: Admins can link customers with affiliates directly from the WordPress admin area.
- Manual Customer Addition/Removal: Admins can manually add or remove customer records linked to affiliates.
- Duration Limits: Set limits on the duration of the lifetime customer relationship.
- Transfer Customers: Transfer a customer from one affiliate to another within the WordPress admin area.
Cost-Effectiveness:
- Payment Only on Sales: As commissions are paid only upon sales, this system ensures cost-effective marketing, boosting online sales while keeping affiliates content.
The Lifetime Commissions add-on serves as a strong incentive for affiliates, encouraging them to drive more traffic and sales to your website. It establishes a robust and long-lasting affiliate-customer relationship, benefiting both affiliates and site owners alike by driving increased sales and rewarding affiliates for their efforts.
