The WooCommerce Abandoned Cart Recovery Premium plugin is robust and feature-packed with a focus on recovering potentially lost sales by targeting customers who added items to their cart but did not complete the purchase. Here’s a breakdown of its key features:
Cart Recovery Features:
- Cart Capture: Captures cart details including items, total, customer’s email, IP address, and more.
- Member and Guest Tracking: Tracks and categorizes abandoned carts for both registered and guest users.
- Abandoned Cart Management: Manages and stores abandoned cart records in the plugin’s back-end, providing details and status logs.
- Customization Options: Allows excluding specific users, setting cart recovery timeframes, and deleting abandoned records.
- GDPR Compliance: Includes GDPR settings for managing user data and privacy notices.
Email Pop-Up and Recovery:
- Request Email Pop-Up: Offers a pop-up prompt for users to input their email before adding a product to the cart.
- Customizable Pop-Up Settings: Allows customization of pop-up appearance, dismissal time, and redirect options.
- Recovery Emails: Sends recovery emails to customers with abandoned carts, including email templates and coupon offerings.
- Email Marketing Integration: Supports integration with email marketing platforms like ActiveCampaign and Sendinblue.
- Multilingual Support: Compatible with WPML and Polylang for multi-language email content display.
Messaging and SMS Recovery:
- Recovery Messages: Provides an option for customers to receive recovery messages via Facebook Messenger.
- SMS Integration: Offers SMS recovery messages via supported providers like Twilio, Nexmo, Plivo, and Infobip.
- Message Customization: Allows setting up multiple messages, scheduling, and shortening checkout links with Bit.ly.
Reporting:
- Abandoned Cart Reports: Provides different types of reports to track and analyze abandoned carts, facilitating better insight into recovery efforts.
These features collectively aim to engage customers who abandon their carts, employing various communication channels like email, Facebook Messenger, and SMS to encourage them to complete their purchases. The plugin’s reporting functionalities offer insights into abandoned cart trends and recovery efforts, aiding in optimizing recovery strategies.